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Seamless, Grubhub Serve Up Fake Restaurants
At DMN we frequently discuss the power of data to create personalized experiences that take the customer on…
United Way and Salesforce Are Making a Global Social Impact
United Way Worldwide is all about improving lives, focusing on health, education, and income in challenged communities. That’s…
5 Ways to Use Business Intelligence Data to Increase Sales
Computers have gotten smarter and are now capable of reasoning and sorting through big databases like never before.…
Infogroup: 5 Key Marketing Trends for 2020
Growth strategies for brands in 2020, like every year, will be defined in part by key trends, like…
Video: Pushing Forward In the #Me Too Era
In place of our regular Friday podcast, we thought it would be timely to share again the following…
Is the CMO Role Under Threat? What Will Replace It?
The Gap CMO is out after only 11 months, which is only the latest in a series of…
New Measures to Identify Fraud on CTV
When a growing consumer audience adopts a new medium, marketers must update their strategy to follow that audience.…
The Thursday Stack: A Double Dose of Forrester
Let’s kick off with a double shot from Forrester, the customer obsession-focused analysis firm, busy as ever producing…
Where Are Viewers Watching Ads in 2020?
Last year saw digital CTV and streaming services grow. At the same time, traditional linear channels and content…
The 2020 Mobile Takeover
In less than two weeks, Democratic primaries will be underway with the February 3 Iowa caucuses. Political ad…