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Agencies
77 posts
The ‘why’ revolution: Why “what” got overthrown
Just because no one said “let them eat cake” doesn’t mean there isn’t a revolution. There is. Like…
Washington Post Co. gets in marketing agency game
The Washington Post Co. has joined other magazine and newspaper publishers by establishing a marketing agency arm, called…
S.C. Johnson reportedly puts global brands up for review
Consumer packaged goods company S.C. Johnson has reportedly put advertising duties for many of its global brands up…
Gray to form ‘ethical’ agency next year
Duncan Gray, the executive creative director of Proximity London, will create a new firm early next year that…
DDB New York opens Remedy healthcare unit
The New York offices of DDB Tribal have launched a healthcare unit, DDB Remedy. Larry Lannino and John…
People moves galore today at brands and agencies
Three people moves came across my desk today. The most recent was Bryan Gailey’s appointment as VP and…
Hart to serve as Infogroup’s next CEO: report
Infogroup‘s next CEO will be Clare Hart, a former EVP at Dow Jones, if CCMP Capital Advisors‘ purchase…
Kraft shifts Planters from Draft to TBWA/Chiat/Day
Kraft has shifted ad duties for its Planters brand from Interpublic’s Draftfcb to Omnicom’s TBWA/Chiat/Day, a Kraft spokesperson…
Investor firm says InfoGroup sale price is too low: report
Hotchkis and Wiley Capital Management, the investment firm that owns nearly 6% of InfoGroup‘s stock, sent a letter…
P&G taps Carat for Gillette North America media planning
Procter & Gamble has named Carat its communication-planning agency of record for North America Gillette Male Grooming, according…