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Retail
119 posts
What marketers can learn from J.K. Rowling
All hail the marketing genius that is J.K. Rowling. She continues to bring in funds in innovative ways,…
The customer is king
One mantra throughout much of the SuiteWorld 2012 conference in San Francisco — its e-commerce track at least…
My, f-commerce, what big teeth you have
One of my best friends loves dinosaurs. Like, really loves dinosaurs. One year for her birthday, we even…
In-store only retail isn’t a cute look anymore
Dear H&M, I love you. I really do. From your inexpensive hipster-esque flats to your cotton dresses that…
Retail sales increase, markets fall apart
America might just dig itself out of that recession after all. Maybe. According to the National Retail Federation…
Five companies to watch in 2012
Last week, my colleague Melissa Hoffmann reminisced on the biggest fails of 2011. Today I’d like to use…
Verizon, History Channel latest to tap TV-commerce
You know all those times you’ve said, “Man, I wish the History Channel could sell me a bike?”…
Gilt CMO discusses strategy of full-priced men’s site
Our May issue is out, which features my profile of Gilt Groupe CMO David Zucker. He’s a pretty…
Women more likely to shop, research products online after giving birth: report
Women are more likely to begin shopping and researching products online after becoming a parent, according to the…
Seafood e-commerce: ‘Crappie’ idea? Or downright ‘fintastic?’
Breaking news: We’ve taken the era of customer-centricity one step too far. Anderson Seafoods launched an e-commerce site…